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  SPRINTS. 

Focused Strategy. Fast Decisions. Clear Direction.

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BRANDPUNX Sprints are structured one-day engagements designed to solve specific brand and event challenges.

Each sprint includes work before and after the session.

The day is where the decisions happen.

The value comes from the clarity, alignment and direction that follow.

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BRAND ACCELERATOR SPRINT

Get Your Brand Moving Again.

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The Brand Accelerator Sprint is for established brands that have grown, changed or lost clarity.

The business may have evolved while the brand stayed the same.

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Messaging may have become inconsistent. Teams may be pulling in different directions. The visual identity may still look acceptable, but the brand no longer feels as clear, relevant or powerful as it should.

This sprint identifies the biggest issues affecting performance and creates a practical direction forward.

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We Examine

Identity

  • What the brand stands for

  • Who it serves

  • The value it creates

  • What differentiates it

  • What has changed

Expression

  • Positioning

  • Messaging

  • Tone of voice

  • Visual communication

  • Sales and marketing language

Experience

  • Customer interactions

  • Internal delivery

  • Brand consistency

  • Key touchpoints

  • Gaps between the promise and reality

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What Happens

Before

  • Stakeholder questionnaire

  • Review of current brand materials

  • Initial diagnostic

  • Leadership briefing

  • Identification of key issues and disagreements

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During

A focused one-day session built around:

  • Identity

  • Expression

  • Experience

  • Alignment

  • Prioritisation

  • Decision-making

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After

  • Sprint findings

  • Agreed brand direction

  • Priority issues

  • Recommended workstreams

  • 30-, 60- and 90-day roadmap

  • Follow-up review session

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Outcomes

By the end of the process, you will have:

  • A clearer understanding of what is holding the brand back

  • Alignment between key stakeholders

  • Stronger strategic priorities

  • Clearer positioning and messaging direction

  • Identified experience gaps

  • A practical roadmap for what happens next

  • A defined scope for any design, implementation or advisory work required

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This is not a complete rebrand in one day.

It is a focused process that helps you make the critical decisions required before further money and time are committed.

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Who Should Attend

The sprint works best with four to eight key decision-makers.

This may include:

  • Founder or CEO

  • Marketing Director or CMO

  • Brand Manager

  • Sales leader

  • Customer experience leader

  • Operations leader

  • Product or service lead

  • Other stakeholders directly responsible for delivering the brand

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Decision-makers must be in the room.

Sending only junior team members removes much of the value.

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Investment

Starting from A$9,500 + GST

Final pricing depends on:

  • Number of stakeholders

  • Preparation required

  • Research and interviews

  • Location

  • Reporting requirements

  • Complexity of the organisation

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Venue, travel and specialist research are quoted separately where required.

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EVENT PERFORMANCE SPRINT

Get the Strategy Right Before the Build Begins.

 

The Event Performance Sprint is for companies preparing for a major exhibition, event, activation or launch.

Too many event projects begin with floor plans, mood boards and stand concepts before the objectives, message and visitor experience are clear.

That is how money gets wasted.

This sprint brings the right people together before major design and production decisions are made.

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We Examine

Identity

  • Why the company is attending

  • What the event needs to achieve

  • Who matters most

  • What the brand needs to stand for

  • What visitors should believe

Expression

  • Core event message

  • Communication hierarchy

  • Content and storytelling

  • Visual direction

  • Sales language

  • Pre-show and post-show communication

Experience

  • Visitor journey

  • Space and interaction

  • Staff behaviour

  • Lead capture

  • Meetings and conversations

  • Follow-up

  • Measurement

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What Happens

Before

  • Event diagnostic

  • Stakeholder questionnaire

  • Review of current plans and materials

  • Event objective review

  • Initial leadership briefing

  • Identification of risks and gaps

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During

A focused one-day session covering:

  • Event objectives

  • Audience priorities

  • Messaging

  • Visitor experience

  • Team alignment

  • Pre-show, onsite and post-show planning

  • Key decisions and next actions

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After

  • Event performance findings

  • Agreed strategic direction

  • Priority actions

  • Visitor journey recommendations

  • Messaging direction

  • Design and delivery brief

  • 30-, 60- and 90-day action plan

  • Follow-up review session

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Outcomes

By the end of the process, you will have:

  • Clear event objectives

  • Better alignment across leadership, marketing, sales and events

  • A defined priority audience

  • Stronger messaging

  • A clearer visitor journey

  • Better use of design, space and staff

  • Identified risks before production begins

  • A practical brief for design and delivery

  • A clear path into implementation

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Who Should Attend

The sprint works best with the people responsible for the event’s success.

This may include:

  • Marketing Director

  • Head of Events

  • Brand Manager

  • Sales leader

  • Product or business unit lead

  • Event manager

  • Agency or production partner

  • Senior decision-maker with budget authority

The people making the decisions should be present.

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Investment

Starting from A$8,500 + GST

Final pricing depends on:

  • Event scale

  • Number of stakeholders

  • Existing planning already completed

  • Research and preparation

  • Location

  • Reporting requirements

Venue, travel and specialist research are quoted separately where required.

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